Whether you need a complete development partner, targeted formulation expertise, ongoing scientific advice or help defining your next innovation, we give you the expertise and structure to move forward with confidence.


CHOOSE THE SUPPORT THAT’S RIGHT FOR YOU

Full Service Product Development

A complete product development partnership for brands that want experienced support across the development journey.

We can support with product concept, formulation creation, co-pilot on the critical path including: testing milestones, technical problem solving and manufacturer recommendations, QC/QA assurance, bringing the different elements of product development together.

Formulation Support

Turn your product concept into a single formula.

Bespoke formulation support for brands developing new products or looking to improve an existing one.

From ingredient selection and formulation development to reformulation, texture optimisation and technical troubleshooting, we bring scientific expertise into the process.

Scientific Advisory

Expertise when you need it.

You don’t always need a full time R&D support. Sometimes you need an experienced scientific partner to help you make the right decision.

Our advisory support provides an independent scientific sounding board for product development, formulation, access to the right suppliers, technical challenges and innovation decisions.

Product Innovation Strategy

Build products with a reason to exist.

Great product development starts before the formulation.

We help brands explore product opportunities, shape innovation briefs and interrogate the science behind an idea! We’re always asking:

What would make this product genuinely different?

Which ingredients or technologies can deliver the desired benefit?

Does the concept have a clear point of difference?

The result is a more considered product brief and a clearer direction for development.


WHY WORK WITH THE CPO CIRCLE?

The Chief Product Officer’s Circle sits between the creative vision and the technical reality of bringing a product to market.

You bring the brand, ambition and vision.

We bring the scientific expertise, development experience and technical perspective to help turn that vision into a product that can actually be developed.

  • Independent expertise
    We work independently, so you retain your IP and creative control.

  • Scientific thinking
    We interrogate the formulation, ingredients, technologies and development requirements behind your product.

  • Commercial perspective
    We consider the wider product proposition, not just whether a formula can be made.

‍You don’t need to have everything figured out before you speak to us. Bring us the idea, the formulation, the problem or simply the question. We’ll help you work out what needs to happen next.